Taking a Look at Expedia Inc. - 885 Words

1. Expedia.Inc is a travel website company which is localized in 29 countries with the headquarters in Bellevue. The American based company is the parent company of numerous travel brands including the Expedia.com. The website books the travel tickets, vacation packages, hotel reservations and a lot more services for its customers through the internet based tools and telephone. Expedia.Com was founded in 1996 as the division of Microsoft and further developed into the Current form of Expedia.Com. The travel brands that are working under Expedia. Inc are eLong.com, classic vacations, Expedia, Hotels.com, Egencia, Expedia Local Expert, Hotwire Group and Vebere.com. It was created by the Rich Barton and Lloyd Frink and can be utilized by almost every country around the globe. (Inside Expedia, online) The online travel agency is one of the leading travel companies which is working online. The Expedia.Com offers the customers plans and services to travel around the world and to reserve the places of their choice. Expedia is currently working through Facebook, mobile apps and website offering the customers to find out new travel destinations, ideas and information about the hotels, flights and car rentals. The website also offers to book their flights and purchase the travel to travel to their destinations. Expedia are constantly looking for new travel destinations, hotels and flights for the customers and offer their best services anywhere in the world. The website is speciallyShow MoreRelatedExpedia, Marketing Strategy5964 Words   |  24 PagesTargeting 8 3.7 Choice of Positioning 9 3.8 Marketing Strategy 10 4. Conclusion 16 5. References/Bibliography 17 2 1. Introduction This paper has been produced for the Marketing course and deals with the company profile of Expedia, Inc and its marketing strategy. Expedia, Inc is a totally Internet-based distributor of travel products and services, offering everything from flights, accommodations, car rentals, cruises to travel packages, thus encouraging customers to use their facilities to book theRead MoreExpedia, Marketing Strategy5973 Words   |  24 PagesTargeting 8 3.7 Choice of Positioning 9 3.8 Marketing Strategy 10 4. Conclusion 16 5. References/Bibliography 17 2 1. Introduction This paper has been produced for the Marketing course and deals with the company profile of Expedia, Inc and its marketing strategy. Expedia, Inc is a totally Internet-based distributor of travel products and services, offering everything from flights, accommodations, car rentals, cruises to travel packages, thus encouraging customers to use their facilities to book theRead MoreService Encounters2186 Words   |  9 Pagesmix established by Boom and Bitner (cited in Bitner, 1990). 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